The Attractiveness Rating is a unique selecdoo feature based on more than 51 data points. Its goal is to give publishers a quick, meaningful overview of the quality and potential of a partner program.

Benefits for Publishers:

The rating shows at a glance how appealing an advertiser (shop or provider) is. A high score signals that collaboration is worthwhile—both short- and long-term. This saves research time and helps decide which partner programs offer strong commission and earning potential.

Benefits for Advertisers:

When an advertiser scores above 3, the program becomes especially attractive to publishers. This increases visibility and the chances that influencers, content creators, or other publishers will actively promote the program.

In summary:

The Attractiveness Rating is a helpful guide for both sides:
Publishers spot opportunities faster,
Advertisers attract new partners more easily.

Quick answers about the Attractiveness Rating:

• What does the rating actually mean?
  It's a score summarizing the quality and appeal of a partner program based on 51+ data points.
• When is a shop considered attractive?
  From a rating of over 3, a shop is seen as especially promising for publishers.
• How does it help publishers?
  They can instantly see if a program is worth it—without analyzing every detail.
• How does it help advertisers?
  Higher scores increase the chances of being promoted by active publishers.
• Does it affect the affiliate commission?
  No—the commission stays the same. The rating is an additional signal of potential and appeal.