Black Friday affiliate campaigns often begin several days before the actual Black Friday. This gives publishers enough time to prepare content while allowing advertisers to make their campaigns visible early.

Typical campaign durations:

• Black Friday only: Runs for 24 hours, from midnight to midnight
• Through the weekend: Extended through to Cyber Monday
• Black Week or longer: Many advertisers extend their Black Friday affiliate campaigns across a full week or into early December

All major Black Friday deals are bundled on a dedicated page at selecdoo - giving publishers a clear view of campaign timelines for optimal planning. Advertisers benefit from clear communication and increased visibility.

Since campaign durations vary by advertiser, the central Black Friday page is the most reliable way to stay updated.