What does exclusive code mean in affiliate marketing?

An exclusive code in affiliate marketing is a voucher code assigned to a single publisher, such as an influencer, content creator, or website. At selecdoo, this type of code is specifically issued to highlight and strengthen the collaboration with the publisher. Exclusive codes typically offer the highest discount available for voucher codes in the advertiser’s online shop. This increases the appeal of the offer for the publisher’s target audience and boosts the conversion rate.

Assigning exclusive codes allows for clear attribution of generated sales to the respective publisher and simplifies performance tracking within the affiliate program. Additionally, exclusive codes strengthen brand loyalty and provide a competitive edge, as only the exclusive publisher is allowed to offer this specific discount.

At selecdoo, exclusive codes are a key tool for customizing partnerships and optimizing performance in affiliate marketing. They help increase the visibility and reach of publishers while driving sustainable revenue growth for the advertiser’s online shop.